Case Study
Shoppers Stop Relies On JDA Solutions To Maintain Its Competitive Edge
Shoppers Stop Limited, a pioneer in modern retailing in India, launched the concept of "one-stop shopping" in 1991 with its large-format department stores and commitment to combining high-quality merchandise with excellent customer service.
By 1997, the retailer had outgrown its legacy transaction and technology systems and turned to JDA Software for support. "We were looking for a solution that could help us scale up. At that point in time, we were three stores strong and had aspirations to grow to one hundred," said Arun Gupta, customer care associate and group chief technology officer at Shoppers Stop.
"The challenge and the opportunity in front of us was, ‘What kind of technology should we be looking at? How do we scale up processes without adding people? At the same time, how do we ensure profitable growth?' We looked at these three paradigms for our business, and JDA offered us a complete set of solutions that could help us as we grew."
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